There is a sociology of everything. You can turn on your sociological eye no matter where you are or what you are doing. Stuck in a boring committee meeting … you can check the pattern of who is sitting next to whom, who gets the floor, who makes eye contact, and what is the rhythm of laughter (forced or spontaneous) or of pompous speechmaking. Walking down the street, or out for a run, you can scan the class and ethnic pattern of the neighborhood, look for lines of age segregation, or for little pockets of solidarity. Waiting for a medical appointment, you can read the professions and the bureaucracy instead of old copies of National Geographic. Caught in a traffic jam, you can study the correlation of car models with bumper stickers or with the types of music blaring from radios. There is literally nothing you can't see in a fresh way if you turn your sociological eye to it. Being a sociologist means never having to be bored.
Collins, Randall. 1998. “The Sociological Eye and Its Blinders.”
Contemporary Sociology 27(1):2–7